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16 Jun 2010 21:19

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Tech: Twitter’s new paid trending topics: “Toy Story 3” goes first

The way that this is set up right now, they’re probably going after that Madison Avenue money. But they could make it local – and much bigger. source
Posted by Ernie Smith • 0 Comments • Permalink

13 Jun 2010 10:33

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Tech: Twitter’s plan for making money: Jacking the trending topics

  • what Twitter wants to let people advertise in its trending topics. They’ll note it as “promoted” though.
  • why Twitter wants to make lots of money, and that’s probably their most prime real estate. source
Posted by Ernie Smith • 0 Comments • Permalink

05 Jun 2010 19:05

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Politics: WTF Time Magazine? Shell advertising on oil spill articles

  • Not to criticize Time two weeks in a row, but COME ON. Why are you letting Shell advertise on pages adjacent to stories about the oil spill? The ads are huge, and there’s more than one style of them (keep reloading). Totally not ethical in light of the spill. Look, this whole situation is awful all around – don’t get us wrong – but this kind of schadenfreude advertising isn’t helping anyone. Least of all Shell, who just a few weeks ago was on the hot seat for after an Amnesty International anti-Shell ad was pulled from an issue of the Financial Times. Bad form, Shell. source
Posted by Ernie Smith • 0 Comments • Permalink

22 May 2010 16:35

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Tech: It’s official: Apple ditches its classic “Get A Mac” ads

The Apple exec who decided to get rid of these always-funny commercials should be fired. Unless it was Steve Jobs. Then he shouldn’t be. source
Posted by Ernie Smith • 0 Comments • Permalink

21 May 2010 14:13

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Tech: FTC to Google: OK, you jerks can acquire AdMob

Google went through months of back-and-forth about the acquisition, which kinda seemed silly after Apple made it clear they’d have competition. source
Posted by Ernie Smith • 0 Comments • Permalink

28 Apr 2010 10:23

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Biz: AOL’s profit picture looks a lot worse than it did a year ago

  • $48
    million     decrease in AOL’s profit
    between this quarter and the
    same quarter a year ago
  • 4.6
    million     number of people who STILL subscribe to AOL’s legacy service after all these years source
  • » Why the cruddy profits? It’s worth keeping in mind that AOL is a different company than it was a year ago. The company, fresh after leaving the disastrous merger with Time Warner which hurt both companies, is in the midst of making a big push into content, away from its core subscription business. (Disclosure: We freelance for AOL News occasionally.) Even considering that, their profit picture is significantly lower than expected – instead of the analyst-expected 70 cents per share, they could only muster 39 cents per share. Part of this is due to the quickly-falling legacy subscriber base and part of it is due to continuing advertising declines.
Posted by Ernie Smith • 0 Comments • Permalink

21 Apr 2010 10:06

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Music: An open letter to the band New Politics on your advertising

  • Look guys, we know. Getting attention is tough, and you want people to listen to your band. But this ad has seriously been everywhere this week (including on this site), and is annoying as heck because, even if you roll over it by accident, you can’t turn it off. So we have no choice but to tell people not to listen to this band. You heard it here first, kids: New Politics sucks. source
Posted by Ernie Smith • 0 Comments • Permalink
 

13 Apr 2010 22:00

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Politics: John McCain knows the guy who made “Demon Sheep”

  • Well, that’s a clever twist on the whole campaign ad. An ad by the other side, mocking stuff the one guy said. It was clearly made with no money and liberally infringes on copyright. But it might be just what McCain needs to stay in the race.
Posted by Ernie Smith • 0 Comments • Permalink

13 Apr 2010 11:06

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Tech: Twitter’s big revenue model: Advertising. Who didn’t expect that?

  • now Twitter will let companies buy ad tweets for certain keywords on searches. Well, that’s obvious.
  • later Twitter will show relevant promoted posts in the stream of tweets. That’s even moreso. source
Posted by Ernie Smith • 0 Comments • Permalink

08 Apr 2010 11:00

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Culture: Avant-garde film or Nike commercial? Tiger Woods ad a bit odd

  • If you can’t get rid of him, might as well traumatize him. Woods, who lost his beloved father a couple of years ago, gets to hear his voice asking the kind of questions one in Woods’ situation might not want to hear. It’s a vaguely brilliant move on Nike’s part, but on Tiger’s, it doesn’t really help him.
Posted by Ernie Smith • 0 Comments • Permalink
 
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