• After hearing from Rich Pearson of Attributor, we think it’s at least fair to articulate what we think a content-licensing agreement should be like for bloggers. Because it seems like, while Attributor has a good point (and is apparently following a don’t-be-evil pathos), their business model comes across almost as a debt-collector role regarding the copyright of content. As far as content-charging goes, what we’d like to see is a storefront approach as a way to add value to the proposition. A bit of explanation:

How newspapers get wire content:

• This is AP Exchange. We have access to this resource due to the fact that we have a day job. We don’t use it (or link to any AP content, preferably) on ShortFormBlog because recent statements from the wire service have raised a lot of red flags for us about the usage of its content on blogs. Anyway, your mom-and-pop bloggers don’t have (and may not need) access to something this elaborate, but there are things that many bloggers could really use – budgets of upcoming stories (allowing for planning, not reaction), high-resolution photos, and graphics in vector format which can be easily reworked. Unfortunately, it requires a huge contract and newspapers have to give years-in-advance notices if they choose to quit the wire service. Most blogs aren’t that big – unless you’re HuffPo, you can’t afford it.

Business model points of comparison:

• » Photoshop Elements: Not everyone needs the full version of Photoshop, an incredibly complex product with a lot of knobs to twiddle. So Adobe created Photoshop Elements, which offers many of the features at a cheaper price. Simpler, cheaper – that’s what we’d suggest.
• » Lala/Spotify: iTunes isn’t exactly the model we’d suggest for this. An all-you-can-eat model like Spotify is nice, while an ultra-cheap micropayment distribution model like Lala might be ideal. Many news stories don’t have a ton of currency beyond the first day.
• » Typekit: Typekit, which is trying to do something similar for typography, has a very polished interface on the developer’s end which makes it incredibly easy to find the right font to use. Their use of javascript is a little annoying, but ultimately, it strikes a good balance between making rights-holders happy and giving Web site owners more options.

What we’d like to see:

• one We think bloggers need an interface for content-gathering on a wire service, something that they could use as a resource just like Google News and Twitter.
• two We think Automattic or Six Apart (or Publish2, even), which already have significant ties to the blogging community, would be great choices to run a site like this.
• three And – this is the important part – it needs to be done well, in a way that doesn’t talk down to them, that emphasizes quality, not assuming the worst of its users.

Why we think Reuters will come up with this:

• I believe in the link economy. Please feel free to link to our stories — it adds value to all producers of content. I believe you should play fair and encourage your readers to read-around to what others are producing if you use it and find it interesting.
• Thomson Reuters President of Media Chris Ahearn • From an article he wrote back in August. We wrote about it then, too, and we think it suggests that Reuters will figure this out before the Associated Press. The AP is more beholden to its newspaper partners, and companies like News Corp. and Tribune Corp. have too many interests in their own products. We think offering diverse options would be great for bloggers and would help take much of the stigma away from what they do. But not everyone’s there, sadly. Fingers crossed that the concept behind Attributor is a good first step, not a bad last one. source

• $2 million made yearly on claims for singing “Happy Birthday” source

• Basically, CBS has decided that it could cost too much to pay a lawyer to figure out if they can release these films – or even turn them over to Benny’s fans and family for release – and so it has decided to simply abandon them, sealing them back up in the vault forever.
• Boing Boing blogger Cory Doctorow • Regarding CBS’ decision to block the release of a set of old Jack Benny masters to the late comic’s fan club, for purposes of remastering. The network blocked the decision despite the footage being public domain, the fan club getting consent from Benny’s family, promising to pay for the remastering themselves, and being genuinely good-intentioned. These 25 episodes were thought lost forever. Now they’ll be locked away in some vault instead. Lame. source

• Copyright, as Wolfram seems not to understand, is a bargain between creators and their public. As an *incentive* to create, the former are given a time-limited monopoly by governments. Note that it is *not* a reward for having created: it is an incentive to create again.
• ComputerWorld U.K. columnist Glyn Moody • Noting the should’ve-been-game-changing service’s overbearing copyright policy, which states that “failure to properly attribute results from Wolfram Alpha is not only a violation of [its license terms], but may also constitute academic plagiarism or a violation of copyright law.” So in other words, Wolfram Alpha is worse than the Associated Press. AND is has a laughably expensive iPhone app, too. It’s like the service was created by a bunch of scientists who don’t understand how the real world works! • source

• infringe Some Web site you’ve never heard of, BlueBeat.com, starts selling Beatles songs for a quarter a piece based on a strange bastardization of copyright law.
• sue The rights holders, EMI, are just like, “nuh uh,” and sued the company. You know, EMI, if you put the Beatles catalogue on iTunes, it could be awesome. source

• You screwed up, Shep. What could have been an iconic bellwether in the debate between copyright and fair use just had a major wrench thrown in it. Fairey’s poster, which he originally said was based off a different photo than the one the Associated Press thought he used, was in fact based off the one the AP claimed. Rather than coming clean and admitting he was wrong, he deleted the evidence off his computer. He finally admitted he was wrong yesterday, and says he’ll continue to fight the case, but dude will have to get some new lawyers. When fighting a case like this, Shep, don’t screw it up – it makes everyone in your shoes look really bad. source

• A delivery system for books that few people want is not a business one builds for financial reasons. Over history, such projects are usually built not by the market but by mad emperors. No bean counter would have approved the Library of Alexandria or the Taj Mahal.
• Slate columnist Tim Wu • In a passionate plea to keep the Google Books project alive. Wu explains that the project is in jeopardy due to the fear of monopolistic concerns by Web competitors and the Justice Department. Wu emphasizes that Google is doing it for the public interest alone, and they’re doing a great service by keeping all these out-of-print books alive. Even considering copyright and all that other stuff, that’s a great reason to keep something like this alive. • source

• Because the first one was so successful that it deserved a sequel. Pssh.

• press An article on Firas Alkhateeb, the man who did the Obama Joker parody, got written in the L.A. Times. He’s a Dennis Kucinich fan.
• censor? The parody got taken down by Flickr for “copyright reasons.” They’ve been pro-Obama in the past. Hmm. source