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24 Feb 2011 01:58

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Culture: Daft Punk Coke bottles: Because hey, Tron is old news now

  • Because, let’s face it, the one thing that the world needed was Daft Punk’s motif all over a couple of Coke bottles, right? Awesome, yes, but we’re not even sure if Moby would’ve gone for a sellout opportunity this calculatedly commercial. Good work, French guys. source

09 Feb 2011 11:31

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Biz: It’s official: Coca-Cola has broken through the Soviet wall

  • 3% the increase in sales volume the company has had in North America in its most recent quarter
  • 5% the sales volume increase the brand has had worldwide in its just-ended fourth quarter
  • 31% the increase in sales volume in Russia; insert hilarious communism joke here source

16 May 2010 11:47

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Biz, Tech: Freestyle: Coke wants you to mix up your soft drinks

  • These machines, with their minimalist design and touchscreen interfaces, can create as many as 104 different flavors of soda. But despite this, they’re actually way better designed than old machines. As anyone who’s ever worked in a fast food restaurant can tell you, traditional fountain soda requires a massive infrastructure of plumbing using boxes of syrup and heavy tanks of carbon. These machines replace those massive boxes of syrup with heavily concentrated inkjet cartridges, a way more eco-friendly solution. They’re going mainstream soon. Whoo. source

08 Feb 2010 20:33

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Culture: This number should scare you out of drinking another Coke

  • 87% added risk of pancreatic cancer for pop-drinkers source

15 Jan 2010 09:01

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Offbeat: The rocket fuel of NASA’s astronauts: White, powdery cocaine?

Apparently, a small supply of coke was found in the hangar for NASA’s Discovery. We’re currently singing the lyrics to Elton John’s “Rocket Man.” source

04 Oct 2009 11:37

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Biz: Coke decides to stop hiding its caloric counts on its bottles

This is a smart move on Coke’s part, though symbolic. Now, let’s see if they screw it up by renaming it iDrink 2.0. source

28 Jul 2009 11:02

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Biz: The evolution of two soda company icons, in logo form

On the left: A constantly-changing icon that wins a lot of taste tests. On the right: A stable, consistent brand. (Minus the New Coke thing.) source
 

24 Jul 2009 21:26

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Biz, Tech: Coke has a big Facebook brand, but it’s not as big as Starbucks

  • 3.5 million number of fans the soft-drink company has managed to curate on Facebook since Pages began; it was long the leading Facebook brand source

15 Jan 2009 11:43

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Biz, U.S.: VitaminWater not healthy? A consumer group says yes.

  • Coke markets VitaminWater as a healthful alternative to soda by labeling its several flavors with such health buzz words as ‘defense,’ ‘rescue,’ ‘energy,’ and ‘endurance.’
  • The Center for Science in the Public Interest • in a statement regarding its class-action lawsuit against Coke for making deceptive health claims about the drink that gave 50 Cent a huge payday. • source