Biz: Six Flags shows how to handle a bankruptcy/PR crisis well
- Not only for the three plus years that I’ve been here, but really since Premier Parks bought Six Flags from Time Warner, the word ‘debt’ has been associated with the Six Flags name and we’re looking to disconnect that.
- Six Flags CEO Mark Shapiro • Regarding the amusement park company’s decision to go into bankruptcy. Here’s why this quote is notable, guys. After we posted about their bankruptcy, the company got a hold of us and numerous other bloggers offering the opportunity to join in a conference call. (That’s right, specifically for bloggers!) We couldn’t take part ourselves, but many other bloggers did and asked some great questions. Best part? Rather than simply looking to sugarcoat the details, Shapiro was honest, detailed and often blunt. The company will not close any parks and was profitable last year, but hopes to ease out of bankruptcy by the end of the year. More companies need to do this. Seriously. • source
