These are horrible choices … It’s a blatant failure of this system and it makes it, I’m afraid, not credible.
Harvard School of Public Health Nutrition Department Chair Walter C. Willett • On the food industry’s “Smart Choices Program,” which allows marketing to go on healthy food. Problem is, the healthy food includes such good-for-you staples as mayonnaise, Fudgesicle bars, Cocoa Krispies and Froot Loops. In the case of Froot Loops, the food meets the guidelines for fiber and Vitamins A and C, but doesn’t exceed the guidelines for fat, sodium and sugar. Even so, a box of Froot Loops is made up of 41% sugar. • source