1.2%boost in May’s industrial production levels source
» Why this is important: If companies are building more stuff, that means more jobs. However, it’s contingent on people buying the new stuff in stores. Manufacturers will only be able to keep building supplies if demand continues to increase. However, the current low interest rates at least help encourage companies to create supply when they otherwise wouldn’t.
Smart synergy USA Today’s most brilliant move was brokering deals with hotels to give free copies of the paper to patrons. It helped them build their brand. Starbucks’ deal with the WSJ could be the modern equivalent of that, except more effective.
People do this already If you’ve ever been in a coffee shop, you know that copies of the newspaper are already sitting around for people to read if they so choose. This is the exact same thing without the paper waste. (Or the social elements, but alas.)
New business model If this works, it could effectively turn into a new revenue model for the newspaper industry, one that could be replicated in bookstores, restaurants and other public meeting places. Hope the WSJ is getting paid well for this.
It had reached a point where it was affecting sales. For years, Starbucks was one of the few coffee-shop chains that didn’t have free wi-fi, instead charging high fees for usage. Then, they gave Starbucks Card holders two hours free. Now, they’re opening it up for everybody July 1st – and using their clout to sweeten the deal, big time. The details:
yesIt’ll be a simple process to log in – just hit a button and you’re on. You can stay as long as you want, bucking the independent coffee shop trend away from moochers.
noThat’s not all – they’ll offer free access to pay sites like The Wall Street Journal, and free music and movie previews. Holy crap. This could be big, everybody. source
The above photo is linked to the “Media Photo Collections” page on TheOtherWhiteMeat.com, the pork industry’s site promoting their product of choice. There are literally hundreds of photos of pork – slathered, simmered, covered in marinade, begging to be eaten. It’s literally the most pornographic non-porn site we’ve ever run across. If only their slogan had the same effect. But at the National Pork Expo in Des Moines, Iowa (really), the industry is concerned that the slogan no longer has teeth, and it needs a new one. May we recommend “not recommended by PETA”? Seems like it’d be effective, right? source