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05 Mar 2009 10:50

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Music: Editorial statement: Pitchfork is mainstream now. And that’s OK.

  • We’ve noticed, guys Hey, Pitchfork, you’ve been cropping up in new, interesting places lately. You somehow managed to pull this trick of covering indie rock for ABC News. And now you’re working with NPR? Whoa. Seems like someone is in line for a backlash. I’m sure Stereogum would like to be the indie tastemakers of choice.
  • Stop whining, indie kids Some people might claim that Pitchfork stretching its brand beyond the confines of a Web site that once unforgivably trashed “Travistan” means they’re losing their edge like a James Murphy song. We claim otherwise. If nothing else, they’ve become that rare brand that remains hip and mainstream.
  • Why we still like themThey put on good festivals. They seem to actually give a crap about their mission. (Unlike, uh, Rolling Stone, which was Pitchfork 40 years ago.) And ultimately, if their opinion shows up in a major public forum, it doesn’t hurt their brand. It helps the brand of the bands they like. The bands they don’t like? Well, sorry, N.A.S.A. source

20 Jan 2009 09:22

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Music: Bon Iver has a new EP out, and Pitchfork kinda likes it

  • Blood Bank certainly dispels concerns that Vernon’s accomplishment was somehow environmental – that For Emma’s poetic circumstances, and not its contents, were responsible for its success.
  • Amanda Petrusich • reviewing Bon Iver’s new Blood Bank EP, which features an a capella track built around auto-tune. She gave it a 7.9. Bon Iver, the Justin Vernon-led indie-folk band, has been gaining significant traction on the Billboard charts in recent weeks. • source

05 Jan 2009 05:15

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Music: Why Pitchfork gave Animal Collective a glowing review

  • Everything that’s defined the band to this point – all those strands winding through their hugely diverse catalog – is refined and amplified here.
  • Mark Richardson • Who could be conservatively referred to as “gushing” about Merriweather Post Pavilion. He refers to it as their “pop” album. • source

05 Jan 2009 05:13

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Music: “Merriweather Post Pavilion” album of the year? Well, that was fast.

  • 9.6 Pitchfork’s rating of the new Animal Collective record source