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09 Dec 2011 12:25

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Culture: Today in useless, obvious studies: Cereals are way too sugary

  • Call us when Cap’n Crunch calls a press conference about this. Thanks to a recent study from the Environmental Working Group, we now know how much sugar is in some cereals. The amount of sugar, by weight, is highest in Honey Smacks (55.6%) and Golden Crisp (51.9%). Did anyone still consider typical kids’ cereals to be healthy? Feed ’em some Total instead. (This message is not brought to you by General Mills.) (photo by Horia Varlan on Flickr) source
Posted by samimain • 0 Comments • Permalink

30 May 2010 11:11

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Biz: Salt really unhealthy, but it makes so many foods taste so good!

  • Salt really changes the way that your tongue will taste the product. You make one little change and something that was a complementary flavor now starts to stand out and become objectionable.
  • Kellogg vice president and food scientist John Kepplinger • On why he sees salt as a key ingredient for processed food. The New York Times wrote this massive, impressive exposé on the fight to limit salt in processed food. As part of it, Kepplinger prepared a bunch of foods without the salt, and among other things, Cheez-Its, which are loaded with salt normally, tasted absolutely awful. Processed foods and restaurant meals now account for 80 percent of all the salt that people eat nowadays, something some politicians are trying to limit. They say it could save as many as 150,000 lives per year. As well as make crackers taste like cardboard. source
Posted by Ernie Smith • 0 Comments • Permalink

21 Apr 2009 20:15

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Biz: Kellogg’s Mini-Wheats will not, in fact, make you smuharter

  • 20% Kellogg’s claim of the increased attentiveness their wheat/frosting cereal gave you.
  • not 20% the amount that the cereal actually helped you; the FTC told Kellogg’s to quit lying. source
Posted by Ernie Smith • 0 Comments • Permalink

05 Feb 2009 22:53

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Sports: The Michael Phelps “Potgate” fallout is starting to hit

  • one company is pulling out of their sponsorship deal with Phelps – Kellogg’s, which featured the swimmer on boxes of Corn Flakes and Frosted Flakes.
  • three months the suspension Phelps faces from USA Swimming for the incident. He also loses a $1,750 monthly stipend – which, if he loses any more sponsors, might hurt. source
Posted by Ernie Smith • 0 Comments • Permalink
 
 
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