Read a little. Learn a lot. • Tightly-written news, views and stuff • Follow us on TwitterBe a Facebook FanTumble us!

02 Mar 2010 20:46

tags

Culture: Jay Leno’s first episode back a ratings, uh, blockbuster

  • 6.6M number of people who watched the re-premiere of “The Tonight Show with Jay Leno” last night
  • 17.7M number of people who watched the premiere of “The Jay Leno Show” back in September
  • 9.2M number of people who watched the premiere of “The Tonight Show with Conan O’Brien” source
  • In other news: “Saturday Night Live” creator Lorne Michaels is on Team Coco, saying that he’s a guy with a good character who always prevails, “And I’m sure he will again.” source

22 Jan 2010 10:24

tags

Biz: It’s Jeff Zucker’s fault: GE’s profits dipped significantly last quarter

  • 19% freefall when “The Jay Leno Show” was on the air source

19 Jan 2010 09:50

tags

Culture: Jay Leno’s side of the story, told straight-up and honestly

  • Jay’s side of the story: Pretty honest, not douchebaggy, not trashing on NBC, not trashing on Conan, respectful. Why do we hate him again? Oh, it’s because he’s not funny.

10 Jan 2010 20:44

tags

Biz, Culture: The winners and losers in the NBC/Leno/Conan debacle

The winners

  • viewers After losing five months of first-run dramas on NBC (who had perhaps some of the best ones on TV for a long time), they’re coming back. That’s good.
  • Leno Ten to one, Jay Leno is getting his old time slot back – and probably his audience. Considering he was supposed to be retired by now, this rules for him.
  • cable This flub-up by a major network helped other major networks – as well as cable networks like TBS, A&E and TNT – gain ground and mindshare.

The losers

  • Conan The “Tonight Show” host is probably the biggest loser of all – losing his hard-fought-for perch thanks to corporate manhandling. If we were him, we’d walk.
  • Carson Ten-to-one, the “Last Call” host is going to lose his time slot thanks to this. We know the guy’s a tool and always has been, but come on! That isn’t freaking fair!
  • NBC It’s going to take a long time for the network to fix the wrongs of what they’ve done to their viewers and the creative community. They screwed up. Badly.

10 Jan 2010 20:25

tags

Biz, Culture: NBC’s Leno quick-fix really a reboot for the entire network

  • For us right now, instead of trying to reinvent, going back to basics is probably the smartest play.
  • NBC Universal Television Chairman Jeff Gaspin • Regarding the changes to the network’s late-night schedule (which, by the way, he confirmed), but in a broader sense, the entire network. NBC has spent the last few years trying to shake up its business model – getting rid of the traditional television upfront, working on innovative advertising deals and coming up with ways to save costs that turn the traditional network television model on its head. “The Jay Leno Show” was really the crux of a long period of corporate thinking. Gaspin’s basically admitting the whole idea was a failure. Wow. source

07 Jan 2010 21:17

tags

Culture: Jay Leno lunacy: Could Conan O’Brien get punished for NBC’s idiocy?

  • A lot of rumors are going around about Jay Leno’s fate today. TMZ is reporting that Jay Leno – who we think is as funny as watching Dennis Miller analyze an NFL game – could get his old time slot back, at a severe cost to Conan O’Brien, who won the gig over five years ago, only to see NBC pull the trap door from under him with their Leno antics. So, how did we get here?

2004: Conan’s early confidence bet

  • what? NBC, in a show of confidence for a guy they’d shown little love to in the ’90s, gives Conan O’Brien “The Tonight Show” slot – five years in advance.
  • why? Because the last time they handed out “The Tonight Show” slot, they also screwed it up. Heir apparent David Letterman went to CBS. He still hates Leno.
  • later … Later, Jimmy Fallon was tapped for the “Late Night” slot vacated by Conan. “Saturday Night Live” creator Lorne Michaels wanted him since ’04. source

November 2008: Uh, we’re not so sure …

  • Jay’s new time Instead of ditching Leno like everyone expected, NBC announced months before the switch-over that they were keeping Leno on in a 10 p.m. slot, effectively stealing Conan O’Brien’s thunder.
  • Why? Economics.A late-night talk show is cheaper to produce than a high-quality drama like “E.R.” or “Law and Order,” so NBC execs thought they could ride a wave of low ratings through the recession. source

September 2009: The reviews! The reviews!

  • ‘The Jay Leno Show’ is of course not the ‘brand-new hour of comedy’ its promos claim; it is brand-old to the bone.
  • Slate reviewer Troy Patterson • On Jay Leno’s first night. Like most reviewers, he disliked “The Jay Leno Show” due to the fact that it was exactly the same routine as his boring schtick on “The Tonight Show.” Leno got lucky, though, by grilling Kanye West immediately after his VMAs incident, which created pretty much the best moment on the show, ever. It was all downhill from there. source

Late 2009: That didn’t work out so well …

  • 18 million viewers watched the first episode of “Leno”
  • 53% the decline in Leno’s ratings on the fourth night – that was fast source
  • 1.5 the ratings threshold Leno was given for the show to remain profitable
  • 1.6 Leno’s average ratings since starting the show in September – which NBC execs expected

Late 2009: Residual effects

  • D-F the grade local affiliates gave Leno as a lead-in to their local news broadcasts; it had a direct effect on their ratings source
  • 47% drop in Conan’s ratings a month after Leno took over the 10 p.m. slot; he regularly gets trumped by Letterman now source
  • Oh, and show-producers were pissed, too. One show in particular, “Southland,” nearly died as a result of “The Jay Leno Show,” due to the number of slots the show took up. (It later found a home on TNT, and goes back on the air this month.) Show creator John Wells, who also worked on “E.R.,” said at the time his show was canceled, “I wish NBC and Jay Leno well; personally, he’s a very nice guy, but I hope he falls flat on his face and we get five dramas back.” Ouch! (But we totally agree with him.) source

Early 2010: So, what’s next?

  • olympics On February 1, the Winter Olympics hit NBC, completely blowing up their schedule and conveniently giving them a chance to give low-rated Leno a break.
  • later? Word on the street is that Leno will be losing his spot and going after the local news; Conan would likely come after, then Fallon, and maybe Carson Daly at like 3 or so. source