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10 Oct 2010 23:18

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Tech: Sparrow = Dead simple e-mail, and surprisingly, a lot of hype

  • Here’s something that’s never been tried before: Minimalism. In an e-mail client. In an attempt to simplify what may perhaps be one of the most overly-cluttered parts of our daily life, new mail client Sparrow wants you to use e-mail the way that you use Twitter. Crazy idea, but the beta version of this app got 20,000 downloads in a day – really high for a new OSX program. Talk about attention. source