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01 Dec 2011 10:17

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Biz: McDonald’s, Burger King turn on a dime to beat Happy Meal law

  • problem In San Francisco, it’s now illegal to include free toys in fast-food meals that don’t meet certain standards for nutrition. This is a problem for McDonald’s, which sells a lot of Happy Meals for this reason.
  • workaround So … rather than just get rid of the toys altogether, at least two fast-food outlets — McDonald’s and Burger King — plan to simply charge a tiny nominal fee for the toys. One dime. Boom. source

28 Apr 2010 20:30

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Biz: McDonald’s not very happy with Santa Clara County right now

  • What happened?Santa Clara County, Calif., decided they had enough of the Happy Meal convincing kids to eat crappy food by teasing them with a cheap toy, so they banned selling crappy food with toys inside. “This ordinance breaks the link between unhealthy food and prizes,” the county supervisor claimed.

    healthy food excluded The ordinance really only limits restaurants from giving away toys with crappy food. If your meal has less than 485 calories, 600 milligrams of sodium, 35 percent of calories from fat and 10 percent of calories from sugar, you’re golden.

    Grace period Restaurants have a little over 100 days to make changes to their menus. source