• It’s definitely meant to be edgy. We wanted to provoke people. Most lawyer advertising is unremarkable and not memorable. I would sit at home and see these ads asking if you’re injured, blah, blah, blah. There was no branding involved. We have a brand.
• WhoCanISue.com founder Curtis Wolfe • Describing the thought process that went into create his site. Wolfe, formerly in-house counsel at a large Miami firm, has grabbed eyeballs with the site, which connects lawyers with people who want to sue other people. Lawyers aren’t sure what to think. We just hope we’re not answer to that question his site asks. • source

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