• We understand what Newsday is trying to do with its “Quick Read” format on its $4 million, paywall-ridden site, but the implementation is weak. We say that as warriors of the quick-read information format. We’re like Mel Gibson in the first “Mad Max.” Newsday’s implementation is just flashy, like Tina Turner in “Beyond Thunderdome.” How does a giant image with the lead of a story and a giant photo constitute a “quick read”? There’s no bullet points. There’s no attempt to contextualize the information. It’s just an entryway into another page with another ad – something that the quick read format has a lot of, by the way. Oh yeah, one thing we want to mention: We’ve been subscribers of Newsday.com for three days now, and we’ve yet to be contacted by anyone about paying for our $5/week subscription. source

Posted by Ernie Smith • Permalink