• The gray lady’s change from free to pay makes sense. Simply put, if there’s one newspaper in the U.S. that can blaze the trail for online pay walls and get it right, it’s the New York Times. Here’s why:

• one They’re big enough to take the kind of risks that smaller papers can’t.
• two They understand the Web better than most papers – there’s no tired cynicism here.
• three They get the sharing nature of the Web, and so does their planned model.
• four They’ve had a long history of online innovation already, such as Times Skimmer.
• five They have content that’s good enough that people will pay for it. Duh. source

Posted by Ernie Smith • Permalink