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Posted on October 26, 2009 | tags


Biz, U.S.: Big health insurers succeeding at crafting a favorable reform bill

  • They knew they had a very big [public relations] problem, and they knew this day was coming. They knew they had to be perceived as coming to the table with solutions. It was a departure from their previous point of view. But they knew they would be slaughtered if it weren’t.
  • Former Cigna Corp. public relations executive Wendell Potter • Describing the change in tactics that the health care industry has tried to help shape the health care bill in such a way that keeps them in the mix. Many are surprised that the health care industry hasn’t gotten the snot beaten out of it by congress, but the reason is that they’ve been working extra hard to make universal health care something that keeps them in the mix. So yeah, greeeeaaaaaat. • source