• You know why I know they’re working? Because two weeks ago we got a call from the Apple legal department.
• Microsoft COO Kevin Turner • Regarding their ad campaign that made us fall in love with a bespectacled young woman named Lauren. Lauren said a number of anti-Apple things in her commercial, where she looked for a laptop for under $1,000. Describing the phone call, Turner said, “It was the single greatest phone call in history that I’ve ever taken in business.”  • source

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