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18 Sep 2011 22:07

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Culture: Circle of cash: “The Lion King” re-release roars back to life — in 3D

  • 45% of viewers went to see the second “Kung Fu Panda” movie in 3D
  • 58% of viewers saw “Rio” in 3D — a format which has been on the wane of late
  • 92% of viewers saw “The Lion King” re-release in 3D — which is like whoa source
  • » Waaaaaaaaaay above expectations: Disney expected “The Lion King” to make $15 million during its first weekend of a two-week re-release, 17 years after Simba walked his way into our hearts. Instead, the movie made $29.3 million this weekend, which tells us one thing — Disney needs to get on re-releasing movies in 3D format, stat, because it’s a money machine.