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01 Feb 2012 15:43

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Biz: New J.C. Penney CEO Ron Johnson on remaking the brand

  • I chose J.C. Penney because I think it’s the single biggest opportunity in American retailing. Inherently, department stores have significant advantages compared to all other retailers. Yet, our productivity is at the low end, and that just doesn’t make sense.
  • J.C. Penney CEO Ron Johnson • Remarks in an interview with the AP’s Anne D’Innocenzio. Johnson made news in the world of department store retail when he first took over, announcing a reduction in unique sales events coupled with a 40% across the board price cut. In this interview, he expands a bit on his plan for J.C. Penney’s future; he mentions his time with Apple frequently in the interview, as a reference point for the sort of modern imaginings that may be to come. It’s worth remembering that Johnson was the brain behind the Apple Store, the “Genius Bar” in particular, which we think says a lot about his insight on balancing design, efficiency and customer service in a retail setting. Apple just found their replacement for Johnson, John Brownett, but with the legacy he left there, we wonder how long it will be until they wish they had him back on board. source

25 Jan 2012 15:28

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Biz: Always Low Prices? J.C. Penney tries a play out of the Wal-Mart playbook

  • 40% across-the-board price cuts over at J.C. Penney source
  • » Fewer sales, lower prices: A old retail vehicle tunes up. Department store mainstay (despite years of underperformance) J.C. Penney is making some big changes. New CEO Ron Johnson, who formerly headed Apple’s retail division, is looking to fix a pricing and sales structure that has neither kept J.C. Penney competitive, nor has helped their bottom line. Johnson’s desire to cut down on the volume of smaller, unique sales is sort of a no-brainer; he says despite the company’s prior 590 promotions per year, the average customer visited only four times, meaning “customers ignored us 99% of the time. At some point, you, as a brand, look desperate if you have to market that much.” Johnson cut that unique promotions number from 590 down to … 12. Wow.

02 Nov 2010 23:42

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Politics: Russ Feingold: Poor fella. Down goes an incumbent.

  • Russ. Sigh. This is a race that was clear from the polling, but still a depressing loss. He was one of the country’s better Senators, and was more willing to go with his gut than the lot of them, most famously when he voted against the PATRIOT Act – he was the only one to do so. But Wisconsin has spoken, and Ron Johnson, a once-unknown who was against the health care bill, will take his place. That feeling is one of a dagger hitting the hearts of liberals everywhere. source