• Some of them even send us checks unsolicited. I have this woman in Canada who’s sent me two $50 checks because she doesn’t understand why she can get our journalism for free. Each time I have to tell her I can’t accept the check.
• New York Times Corp. Chief Advertising Officer Denise Warren • Discussing the NYT’s paywall plan, which hits around the end of the month. Hey, Denise, if you guys won’t take the money, we’ll put it straight in our pockets! In all seriousness, though, read the piece — it does a great job explaining the mindset of the NYT as they decided to try the paywall model once again. Key thing? Ad money in print is falling, and online isn’t keeping up. source

Posted by Ernie Smith • Permalink