• 57% the share of China’s microbloggers that use Sina Weibo — a Chinese Twitter clone; that’s roughly 140 million users (compared to Twitter’s roughly 200 million worldwide)
• 87% the share of China’s total microblogging activity that goes through Sina Weibo; not bad for a former Yahoo-like portal site that’s stretching its wings source

• » This is pretty huge. China has more internet users than any other country, and Sina is dominating their microblogging market. They’re trying to make themselves more than just China’s Twitter, though; they want to add more Facebook-like features as well. But that won’t be easy. Competition is fierce, because no single social media site dominates and the company faces strong competition from RenRen and Tencent. On top of that, though, Sina has to police its users and censor them if they’re talking against the government — something Twitter doesn’t have to do. Regardless, this sort of outside-in social media cloning is pretty fascinating to us.

Posted by Justin Jones • Permalink