• “Dear residents of Rockford, Illinois: This is The New York Times. We’re doing a photo feature on why your town is so depressed and lacking in jobs. (16 percent unemployment?! We need to do this story, stat!) We need to take photos of your citizens. None of you are allowed to smile. If you smile, we’re going to find someone else who looks plainer than you. OK? Thanks. We’ll send a photog from Manhattan to the Rust Belt on a private jet sometime next week. Remember. Plain. No smiles. Optimism is dead. Thanks.” source

Posted by Ernie Smith • Permalink