• Apple’s big speech is a real turning point for the company. It’s the first major one since Steve Jobs gave up his role as CEO earlier this year amidst significant health problems, passing the role off to Tim Cook. Since then, new competition has started to heat up — most notably from Amazon, whose CEO Jeff Bezos has shown some of that old Jobsian sparkle of late. But without getting too far ahead of ourselves, let’s do a check of what to expect today:

• one Don’t expect Steve Jobs, unless there’s a late-in-the-game surprise. Instead, Tim Cook will be the man of the hour, and it’ll be interesting to see how he pulls this off.
• two There will be at least one new iPhone, most likely, possibly two. The long-gestating iOS 5 will also likely launch soon, complete with a better notifications system.
• three The original iPod, which is officially a decade old, could disappear once and for all today. We could use that spinny thing for hours and not get bored! source

Posted by Ernie Smith • Permalink