• Want to get attention for your music? Find a clever way to get noticed on YouTube. And make sure it involves iPhones. And possibly subway cars. That’s what the four dudes of NYC band Atomic Tom did, and it’s worked out pretty well for them in the last two days (200,000+ views). If we were these guys, we’d probably just ditch the instruments altogether and keep doing stuff like this, because they’re insanely good at it.

• iPhones + Subway = awesome Our money is on these guys actually having their instruments and lying about it because it makes the whole thing a better story. That said, they seem waayyyyy too talented at their iPhone instruments. Clever marketing either way.
• For comparison’s sake Here’s the same band playing the same song on NYC music show Fearless Music. As you’ll see, the iPhone version does a good job of getting very close to this even without the benefit of guitars or drums. Show-offs. source

Posted by Ernie Smith • Permalink